Massera - Guided Massage

Massera is a Mixed Reality (MR) app for Meta Quest 3 / 3S that teaches massage through guided touch and spatial mapping, inspired by professional techniques.

Role

Creative Director · Product Lead · UX/UI Designer

Industry

Mixed Reality Wellness

Duration

6 months

Massera Official Website

Concept & Research

Defined the product vision, positioning Massera as both a wellness tool and a professional learning platform.
Explored how Mixed Reality could enhance real-world touch and massage techniques.
Conducted research on user behavior, relationship wellness, and tactile interaction to define the app’s emotional and functional goals.

Design Strategy

Mapped insights into early experience flows and drafted initial scripts for guided massage sessions.
Built a complete UX strategy centered on hand-tracking, spatial UI, and passthrough design, ensuring the digital layer stays minimal and human-focused.
Outlined the design roadmap, user journeys, and interaction logic connecting partners in real-time.

Prototype Development

Created full user flows and interface wireframes in Figma, then translated them into 3D spatial prototypes using ShapesXR.
Built immersive mockups simulating real massage scenarios, testing comfort, clarity, and hand-tracking gestures.
Developed a minimalist visual identity and UI system with soft gradients and neutral tones, establishing the brand’s calm and tactile personality.
Crafted ambient sound design, narrative tone, and voice guidance to enhance relaxation and emotional flow.

Massera Official Website

Concept & Research

Defined the product vision, positioning Massera as both a wellness tool and a professional learning platform.
Explored how Mixed Reality could enhance real-world touch and massage techniques.
Conducted research on user behavior, relationship wellness, and tactile interaction to define the app’s emotional and functional goals.

Design Strategy

Mapped insights into early experience flows and drafted initial scripts for guided massage sessions.
Built a complete UX strategy centered on hand-tracking, spatial UI, and passthrough design, ensuring the digital layer stays minimal and human-focused.
Outlined the design roadmap, user journeys, and interaction logic connecting partners in real-time.

Prototype Development

Created full user flows and interface wireframes in Figma, then translated them into 3D spatial prototypes using ShapesXR.
Built immersive mockups simulating real massage scenarios, testing comfort, clarity, and hand-tracking gestures.
Developed a minimalist visual identity and UI system with soft gradients and neutral tones, establishing the brand’s calm and tactile personality.
Crafted ambient sound design, narrative tone, and voice guidance to enhance relaxation and emotional flow.

Testing & Iteration

Performed usability tests with real couples and XR professionals to validate natural gesture control and interface comfort.
Collected qualitative feedback on presence, ease of use, and emotional impact
Iteratively refined navigation, gesture thresholds, and UI visibility for optimal mixed-reality immersion.

Launch & Showcase

Produced the official Massera trailer and prepared the Meta Start pitch deck.
Collaborated with the developer to integrate all design assets, sound, and UI layouts into Unity.
Presented the prototype at XR CreatorCon 2024 in Berlin, where Massera won a Meta Award in the Hobby & Skill Building category and was featured as a next-generation XR Showcase.

Upcoming Playtest

Massera is set to launch on the Meta Horizon Store (App Lab) for early playtesting.

This stage will gather community feedback to guide the next design iteration and expand the experience for future updates — including new massage routines, professional learning modules, and monetization options.

Join the Waitlist in the Meta Horizon Store

a black cellphone with a white letter on it

Outcomes

Recognized by Meta for innovation in Mixed Reality Wellness.
Established dual product path: Wellness for Couples and XR Training for Professionals.
Prepared for public testing on the Horizon Store, paving the way for continuous iteration and expansion.
Strengthened expertise in full XR product design workflow — from concept to Unity handoff and release preparation.

Future Vision

Massera aims to expand across all major XR platforms such as Meta Quest, Apple Vision Pro, Samsung Galaxy XR, and Spectacles, bringing guided touch and human connection into everyday life.

As XR devices evolve, Massera will grow into a cross-platform ecosystem for wellness, education, and emotional presence.

Outcomes

Recognized by Meta for innovation in Mixed Reality Wellness.
Established dual product path: Wellness for Couples and XR Training for Professionals.
Prepared for public testing on the Horizon Store, paving the way for continuous iteration and expansion.
Strengthened expertise in full XR product design workflow — from concept to Unity handoff and release preparation.

Future Vision

As XR devices evolve, Massera will grow into a cross-platform ecosystem for wellness, education, and emotional presence.

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